Coming soon
Ask what to wear.
“Sangeet on Saturday, nothing too heavy.”
And it answers with pieces you already own.
Your whole wardrobe, on your phone.
Photograph your clothes, or share old photos of you wearing them. baecho finds every piece, names it and files it away, so you can see everything you own in one place.
Invite-only, early access.
Hand it another piece
How it works
Add photos.
One piece at a time, a pile of fifty at once, or that wedding photo from two Decembers ago.
baecho does the cataloguing.
Every piece is found, cut out and named: what it is, its colour, fabric and the occasions it suits.
You check, it’s in.
A quick look, a tap to fix anything, and it’s in your wardrobe.
It knows a kurta from a kurti, a lehenga from a sharara, Banarasi from bandhani.
Your photos from weddings, pujas and Sunday brunches all count.
Silk, zari borderMaroon Banarasi saree
Oxidised silverOxidised silver jhumkas
Georgette, bandhani, gota borderMustard bandhani lehenga
Cotton, chikankariWhite chikankari kurta
Velvet, zari embroideryEmbroidered juttis
Raw silkMustard Nehru jacket
Leather, braidedTan Kolhapuri chappals
LeatherTan leather tote
Old photos count.
You’ve already photographed most of your wardrobe: on you, at the sangeet, in the lift mirror. baecho pulls the clothes out of those photos and adds them.
It keeps the photo too, as worn, so you remember how you styled it.
Indigo block-print kurtaTan leather toteTan Kolhapuri chappalsWorn: Diwali on the balconyComing next
Coming soon
Becho what you don’t wear.
Sell from your wardrobe in a tap. The listing writes itself from what baecho already knows.
The name: becho means sell.
Private by default.
Your wardrobe and your photos are yours alone. Nothing is shared, shown or listed unless you choose to.
Invite-only, for now.
baecho is invite-only while we build it with our first members. Every member can invite five friends. Know one? Ask them. Otherwise, request an invite and we’ll be in touch.